A New TikTok Research Study Highlights The Effectiveness of Creator-Led Content
TikTok released a new research study highlighting the effectiveness of creator-led content.
Instagram Lets Creators Collaborate On Posts & Reels Through A New ‘Collabs’ Feature
Instagram launched Collabs, a new feature that enables creators to co-author in-feed posts and Reels.
TikTok Launches 'Promote' Tool To Allow Users To Boost Their Videos By Turning Them Into Ads
TikTok rolled out a new ad tool in Promote, allowing users to turn organic videos into ads directly within the TikTok app to reach a bigger audience.
Billboard & Logitech Partner To Launch The First-Ever Creator-Centered Music Chart To Recognize Creators Who Drive Music Consumption
Billboard and Logitech For Creators launch the first-ever creator-centered music chart in Song Breaker Chart to rank creators who use social media platforms like TikTok and YouTube to amplify music through content such as viral and funny videos, dance challenges, memes, and more.
TikTok Launches A Branded Content Toggle To Provide More Transparency For Influencer Marketing Campaigns
TikTok continues to update its branded content policies with the official launch of the Branded Content toggle to help creators prominently disclose paid partnerships.
LinkedIn Launches A ‘Creator Mode’ To Help Creators Build A Following & Engage With Their Community
LinkedIn announced the launch of Creator Mode, a new feature that users can leverage to build their following and engage with their community on the platform.
TikTok Will Launch New E-Commerce Features & Tools Including Affiliate Links & Live Stream Shopping
TikTok plans to expand its e-commerce functionality through new features and tools, including affiliate links and live stream shopping for creators and product catalogs for brands.
LinkedIn Is Building A Creator Management Team To Support & Grow Its Community Of Creators
In a recent LinkedIn post, Daniel Roth, LinkedIn's editor in chief, revealed plans to build a creator management team to support and help grow its community of creators on the platform.
TikTok Is Testing A New Q&A Feature To Help Creators Engage With Their Followers
TikTok is testing a new way for creators to engage with their followers through a new Q&A feature.
LinkedIn Adds A 'Swipe Up' Feature To LinkedIn Stories, Giving Users A New Way To Drive Traffic
LinkedIn is now giving select users the ability to add a link to their LinkedIn Stories through a new 'Swipe Up' feature.
Instagram Announces New Branded Content Capabilities Including Expansion To Reels & Instagram Live
Instagram announced several new capabilities for Branded Content, including the expansion of the Branded Content Tag for Reels and Instagram Live, a new creation flow for Branded Content Ads, the introduction of shoppable Branded Content Ads, and much more.
YouTube Is Testing New Shopping Integration With Select Creators
YouTube is currently testing a new e-commerce integration with select creators in the U.S.