TikTok and Shopify’s new partnership enables merchants to add a Shopping tab to their profile and shoppable product tags to videos.

Amazon Music recently announced a new integration that gives users the ability to purchase merchandise from their favorite artists directly in the app.

YouTube is currently testing a new e-commerce integration with select creators in the U.S.

Pinterest recently started testing new features for Product Pins and Shopping Spotlights. These include the addition of product labels such as ‘Popular’ and ‘Best Seller,’ product ratings, and more.

Pinterest announced the launch of Pinterest Shop, a place for users to discover small businesses and buy their products. At launch, Pinterest Shop features 17 small businesses, but the platform plans to expand the list in the near future.

Instagram recently announced that it is testing a new way to set reminders for upcoming product launches via launch stickers in Instagram Stories and product launch tags for in-feed posts.

TikTok is currently testing a new ad offering with Kroger called ‘Hashtag Challenge Plus’ that features a new in-app shopping feature  to drive clicks and purchases. 

After months of rolling out shopping-related features, Instagram finally launched a feature that lets users make purchases from brands without ever having to leave the app.

Instagram launches two new shopping features in Shopping In Stories and Shopping In Explore.