Blog
Instagram Appears to Be Testing an “Unlock” Feature for Gated Content
Instagram may be testing a new “Unlock” feature for content. The Instagram account @design currently has a Reel labeled “Unlock this reel from design,” with a hint and a field for users to enter a secret code to view the content. On the grid, the post shows a key icon to indicate it’s locked.
Instagram’s Edits App Will Likely Have Some Paid Features
Instagram’s upcoming app, Edits, is expected to launch in the next few weeks, according to Adam Mosseri.
Instagram Now Lets Users Play Reels at 2x Speed Like TikTok
Instagram is rolling out one of the most requested features—it’s giving users the ability to play a Reel at 2x speed by long-pressing on the left or right side of their screen.
Instagram Rolls Out Reposts While Shutting Down Content Notes
Instagram seems to be quietly testing a Repost feature for select users.
Meta Updates Instagram Creator Marketplace With New AI tools for Discovery & Recommendations
Meta has announced new updates to Instagram Creator Marketplace, enhancing creator discovery and brand collaborations.
Instagram Is Shuting Down Notes on Feed Posts & Reels
Instagram is discontinuing Content Notes, a feature launched last summer that allowed users to leave Notes on posts and Reels, which would then appear in the feeds of mutual followers
Instagram Says It’s Working on Improving the Search Experience
Instagram is working on improving search functionality, according to Adam Mosseri.
Instagram Adds Shortcut Option to Quickly Select People or Groups for Sharing, Among a Trio of New Messaging Features
Over the past few days, I’ve spotted a trio of new features for Direct Messages on Instagram:
Instagram Tests Ability to Add Captions at the Bottom of Stories
Instagram is testing the ability for creators to add captions to their Stories.
Instagram is Testing Blend, a Shared Feed Between Friends Based on Their Interests
Instagram is starting to test a new feature called Blend.
Instagram Rolls Out the Ability to Share Photos in Their Original Aspect Ratio to More Users
Instagram has started rolling out the ability for more users to share photos in their original aspect ratio.