TikTok expanded TikTok Pulse, its contextual advertising solution.

TikTok is updating its direct message settings. Soon, users can choose to receive message requests from both their followers (“Potential Connections”) and people they don’t follow (“Others”).

TikTok now allows creators to add alternative (ALT) text to photo posts, making the platform more accessible.

TikTok has announced it's testing FootNotes, a new feature designed to give users more context about content on the platform.

TikTok introduced Security Checkup, an all-in-one dashboard designed to help users safeguard their accounts. The tool is available in the Security & Permissions section of Settings and Privacy.

YouTube and Repurpose.io teamed up on a special promo to give creators access to Repurpose.io's tools.

For users who deleted the TikTok app in preparation for its ban or for anyone new who hasn’t downloaded it yet but wants to, there’s now a way to do so for some.

Triller, once a main competitor to TikTok, has launched a new site called Save My TikToks to help creators save and transfer their TikTok content to Triller.

TikTok has launched a new Group Shot feature, available in chat.

As 2024 comes to a close, I’m reflecting on 10 key trends in social media, influencer marketing, and the creator economy (in no particular order) that have shaped the year and what they mean going forward.

TikTok updated its Donation feature. When users choose a nonprofit, they can now customize it by giving it a custom fundraising name, goal amount, reason for support, cover photo, and more.