TikTok Tests New In-App Shopping Feature With Kroger Called 'Hashtag Challenge Plus'

TikTok is currently testing a new ad offering with Kroger called ‘Hashtag Challenge Plus’ that features a new in-app shopping feature  to drive clicks and purchases. 

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Google Brings AR To YouTube With ‘AR Beauty-Try-On’ Feature That Lets Viewers Virtually Try On Makeup

Google recently announced the launch of AR Beauty-Try-On, a new feature on YouTube that uses machine learning and AR technology to let viewers virtually try on makeup as they watch tutorials and reviews by YouTube influencers and creators.

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