Instagram Is Working On New Features To Allow Business Profiles To Promote Gift Cards

With many businesses being impacted by the COVID-19 pandemic, Instagram is testing a way for businesses to receive support and help through gift cards and donations.

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Fiverr Launches A New 'Influencer Store' That Is Geared Towards Helping Influencers Build Their Digital Presence

Fiverr recently expanded its industry stores with the launch of a new Influencer Store. Joining Gaming, E-Commerce, Architecture, and Politics, the new store features services to help influencers build their online presence.

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TikTok Tests New In-App Shopping Feature With Kroger Called 'Hashtag Challenge Plus'

TikTok is currently testing a new ad offering with Kroger called ‘Hashtag Challenge Plus’ that features a new in-app shopping feature  to drive clicks and purchases. 

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Google Brings AR To YouTube With ‘AR Beauty-Try-On’ Feature That Lets Viewers Virtually Try On Makeup

Google recently announced the launch of AR Beauty-Try-On, a new feature on YouTube that uses machine learning and AR technology to let viewers virtually try on makeup as they watch tutorials and reviews by YouTube influencers and creators.

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Pinterest Opens Its API To Third-Party Influencer Marketing Platforms

Pinterest has announced it is opening up its API to third-party influencer marketing platforms to provide brands with key metrics for influencers such as monthly views, followers, impressions, click-throughs, and saves.

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