TikTok launched Add to Music App, a new feature allowing US and UK users to save songs they discover on TikTok to major streaming services such as Apple Music, Amazon Music, and Spotify.

Apple Music and the National Basketball Association are teaming up for a new content partnership centered around an exclusive playlist called The BASE: LINE featuring music by independent artists via United Masters.

Spotify is currently testing a new music discovery feature called Tastebuds. With the feature, users would be able to search the people they follow, see their listening history, and listen to their favorite tracks.

Spotify launches a new playlist feature in Soundtrack Your Ride, which creates a customized playlist for you to listen to during a road trip.

Apple Music is taking a page out of Spotify’s book and rolling out algorithm-driven playlists in the For You section.

SoundCloud is expanding its SoundCloud Premier program by adding a new service that lets creators distribute their music to major streaming platforms such at Spotify, Apple Music, and Amazon Music at no additional cost.

Spotify launches a new private track and playlist sharing feature that allows creators to easily share their work with others privately.

Pandora launches a personalized playlist in The Drop for Pandora Premium users. Featuring as many as 100 songs, The Drop features the latest and greatest music from artists that a user likes as well as artists that they may like based on the app’s “state of the art machine learning models.”

SoundCloud is launching SoundCloud Weekly, a new weekly playlist for users that is updated every Monday.

A few months after introducing NikePlus Unlocks, Nike rolls out a new set of perks and benefits for NikePlus members that are focused around the company's new partnerships with Apple Music, Headspace, and ClassPass. 

YouTube launching a new paid music streaming service called Remix in 2018 to compete with Spotify, Apple Music, and TIDAL.