YouTube previewed one of its early AI Music experiments.

YouTube introduced new features to enhance its shopping capabilities.

TikTok is testing a new integration with Google. This integration includes a card between videos in TikTok search that links out to Google Search for more results related to that topic.

Google has launched a new tool to assist advertisers with their YouTube ads, called Creative Guidance.

YouTube revealed Shorts are being watched by over 2 billion logged-in users monthly, an increase from last year's 1.5 billion users.

YouTube is experimenting with AI-generated summaries of videos to help viewers choose which ones to watch.

YouTube has recently implemented a video title suggestion feature that is available during the upload process in the video details.

YouTube is currently experimenting with a new feature that converts select keywords and phrases in comments into hyperlinks.

YouTube is currently testing an A/B split testing feature called Test & Compare for thumbnails.

TikTok is now prompting users to add a location for their videos, positioning it as a way for users to reach a larger audience.

YouTube now offers Audio Ads globally through Google Ads and Display & Video 360. Using Audio Ads, advertisers can "reach people on audio surfaces and in listening-first states" like podcasts and music.

Google announced several new updates to Search during its Search On event, some of which have a creator and user-generated content (UGC) tie-ins.