Instagram Launches In-App Best Practices Hub for Creators

Instagram / Best Practices

Instagram launched Best Practices, an in-app education destination for creators. This hub features guides and short-form videos that educate creators on topics such as content creation, engagement, reach, monetization, and platform guidelines. Additionally, it includes personalized tips to help creators understand how their accounts are performing in each category.

Why It Matters: Understanding best practices on any platform is essential for creators' success. However, navigating rapid changes and the overwhelming volume of information available online can be challenging, especially when myths abound. For example, Adam Mosseri recently clarified that editing content in third-party apps does not affect reach, dispelling a common misconception.

With the new hub, creators have a reliable resource straight from the horse's mouth. They can combine best practices with their own personalized learnings to adopt a more holistic approach.