TikTok has been implementing mid-roll ads. While watching longer videos, over a minute, some users are being served ads during the videos, typically towards the end. In these cases, a pop-up appears at the top right of the video with a countdown for the ad to start. The ad then starts playing with the option for users to skip it. After skipping or letting the ad play through, the video continues.

TikTok launched TikTok Studio, a creation and management platform. Creators can use it to create, edit, upload, manage, and analyze their content and account. It offers a range of tools, including auto-captions, auto-cut, post-scheduling, comment filtering, and audience insights.

TikTok added Streaks. Users can unlock Streaks after sending messages to each other for three consecutive days. Streaks end if both users fail to message each other within a 24-hour period.

TikTok launched a new Floating Player for desktop.

TikTok is currently testing a Collaborations feature similar to Instagram's Collabs.

After a three-month dispute, TikTok and Universal Music Group (UMG) have reached a new licensing agreement.

TikTok has launched TikTok Notes, its photo and text app, in Canada and Australia.

TikTok has updated its Community Guidelines for creators, which will take effect in May.

TikTok has inked a partnership with the global ticketing company AXS.

TikTok is set to launch a new app for photo posts, dubbed TikTok Notes, as revealed via in-app notifications that some users are seeing. According to these notifications, all existing and future photo posts will appear on this new app unless users opt-out.

UberEats has launched a short-form video feed. The delivery service is testing the feed with customers in New York, San Francisco, and Toronto ahead of a global rollout.

TikTok will soon launch a new app for photo posts called TikTok Notes, according to notifications users are receiving