Dubsmash recently launched Shoutouts, a new Cameo-like feature to help creators monetize on the platform. Shoutouts enable users to pay creators to create personalized videos that live on the creator's page for 24 hours and can help boost the payers' own profile.

Instagram may be testing a new feature for Instagram Stories in Shoutouts that would allow users to “shoutout” their friends and family.

Google launches Cameos, a Q&A video app that lets celebrities and other public figures record short video responses to popular search queries about them, which then are included in Google's search results.