Instagram May Be Launching A Trending Topics Feature for Threads Soon

Willian Max / Threads

Instagram is preparing to launch another highly requested Threads feature – trending topics. According to screenshots shared by Willian Max, screenshots of an upcoming Trends feature may have been accidentally leaked by a Meta employee. Based on the screenshots, this feature will highlight the top five trending topics on Threads with a count of related posts.

Why it Matters: Instagram has been slowly working through the list of the most requested Threads features by users. With a website experience and keyword search already available, a feature highlighting trending topics across the platform would be another step in the right direction for Threads to become more of a platform that people find valuable. Of course, this version of the feature is quite basic, especially compared to X, formerly known as Twitter, but it would at least give users an idea of what topics users are discussing, which would make it easier for them to contribute — potentially leading to more daily usage and overall adoption.

Meta leadership, specifically Instagram head Adam Mosseri, has voiced their opinions about not wanting to make news a big component of Threads due to mistakes that have been made with news in the past. Because of this stance, this stripped-down version may be all users will get, at least for the time being, compared to X's more robust news-powered trending feature.

With X recently removing headlines and text previews from links, more users, specifically publishers, are once again reconsidering whether the platform is worth being on – giving Leadership an opportunity to appeal to this influential group.