Instagram Adds a 'Notify' Sticker for Users to Opt-In to Post Notifications from Creators
Instagram has added a ‘Notify‘ sticker for Stories. When creators share it, viewers can opt-in to receive notifications when they post certain types of content—posts, Stories, Reels, and Live Videos.
Why It Matters: Given the high volume of daily content, creators often reach only a fraction of their followers. The 'Notify' sticker allows creators to prompt followers to turn on notifications for their most valued content. This enhances the chances of followers viewing their content instead of depending solely on the algorithm. .
