TikTok’s New ‘TikTok Tactics’ Course Provides Guidance For Using TikTok's Advertising Solutions
TikTok recently introduced TikTok Tactics.
The course provides marketers with easy-to-follow instructions on how to use TikTok Ads Manager, the platform’s ad tool. Over four short videos (attribution, targeting, bidding & optimization, catalogues, and creative), it breaks down best practices for TikTok advertising.
“So, to get you started on TikTok Ads Manager, we've launched TikTok Tactics,our easy-to-follow e-learning series dedicated to turning you into an Ads Manager pro. No matter your advertising goals, TikTok Tactics covers the universal foundations that will help you achieve marketing success on TikTok,” shared in a blog post.
This short and sweet course provides marketers with an overview and a general understanding of how TikTok advertising works. Even though more specific courses and actual experiments will be needed to develop robust advertising strategies, TikTok Tactics provides enough guidance for marketers to get up and running with TikTok's advertising solutions.
Marketers interested in taking the course can get started here.