YouTube Rolls Out Highly Anticipated Test & Compare Feature to All Creators
YouTube has started rolling out the Test & Compare feature to creators with access to Advanced Features. This tool allows creators to upload up to three video thumbnails for testing with their viewers, selecting the most effective thumbnail based on which generates the highest watch time share.
YouTube Tests New A/B Split Testing Feature for Thumbnails: Test & Compare
YouTube is currently testing an A/B split testing feature called Test & Compare for thumbnails.