Newsletter Platform Beehiiv Launches Direct Sponsorships to Help Creators Manage and Sell Ads

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Beehiiv has introduced Direct Sponsorships, a new tool that enables newsletter creators to manage sponsorships and advertiser relationships directly within the platform. With this feature, creators can:

• Share sponsorship packages

• Review and accept proposals from advertisers

• Seamlessly insert ads into their newsletters

• Invoice advertisers

This new addition builds on the beehiiv Ad Network, which allows creators to integrate sponsorships from premium brands and get paid on a CPC or CPM basis.

Additionally, Beehiiv is working on a programmatic ad offering, set to launch later this year. This will enable advertisers to bid on ad inventory in real-time, further streamlining monetization for creators.

Why It Matters: With an end-to-end sponsorship solution, beehiiv is making it easier than ever for newsletter creators to connect with advertisers and monetize their content. By managing everything in one place, creators can focus more on content and less on logistics.

Thinking about starting a newsletter? Sign up for beehiiv today here for a 30-day free trial and 20% off your first three months.

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