LinkedIn Introduces A Renewal Process for Top Voices Badges & Expands News Banner to More Users
Lindsey Gamble
LinkedIn is introducing a renewal process for its Top Voices badge, awarded to “global experts, leaders, changemakers, public figures, and innovators.” Once earned, the badge now lasts six months by default, it can be extended based on meeting program requirements.
Why It Matters: This change encourages consistent, high-quality contributions while aligning with LinkedIn’s guidelines. The renewal process ensures the badge remains a real-time reflection of impact. It follows LinkedIn’s decision to sunset the Community Top Voices badge, which recognized contributions to Collaborative Articles, a move that received mixed reactions.
Expanding the News Banner: LinkedIn considers commentary on news stories a form of subject matter expertise, making LinkedIn News Storylines a valuable tool for those aiming to earn a badge.
Identifying the best stories to comment on for visibility is becoming much easier. Since the fall, LinkedIn has been testing a News Banner, which highlights developing stories at the top of the mobile feed, which is now being rolled out to more users. When tapped, it directs users to curated articles and posts from publishers, journalists, and creators.