TikTok Announces A $200 Million TikTok Creator Fund To Pay Creators On The Platform
TikTok announced the TikTok Creator Fund, a new $200 million initiative aimed at supporting and paying the top creators on its platform.
Amazon Expands Its Amazon Influencer Program, Allowing Influencers To Live Stream On Amazon Live
Amazon announced it’s expanding its Amazon Influencer Program and allowing influencers to go live via Amazon Live and earn commissions on products that they feature in their live stream.
Instagram To Roll Out Advertising On IGTV This Spring With A 55% Revenue Share With Creators
Instagram has started to reach out to its top video creators to test an advertising program for IGTV this spring that would pay creators 55% of advertising dollars.
YouTube Is Experimenting With A New Way For Creators To Sell Advertising To Brands
Tom Leung, YouTube’s director of product management, revealed that the Google-owned platform is testing a new way for creators to sell ads to brands in the latest video of YouTube’s Creator Insider series.
YouTube Is Testing A New ‘Applause’ Feature That Lets Fans Support Creators Through $2 Donations
YouTube is testing a new ‘Applause’ feature that lets fans donate to creators by purchasing $2 applause animations.