YouTube Rolls Out Support For Podcast Uploads via RSS Feeds

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Written By Lindsey Gamble

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YouTube has rolled out the ability for creators to upload podcasts using an RSS feed. Creators can submit their RSS feed, and after verification of ownership, YouTube will create static image videos using the show artwork for episodes and upload them to the creator’s channel. When new episodes are added to the RSS feed, YouTube automatically uploads them to the channel and notifies subscribers.

Why It Matters: Podcasters creators have an easier way to distribute their podcasts on YouTube, one of the top destinations for podcast listening. While video podcasts have gained popularity, audio-first creators who have yet to move to video can still benefit from YouTube’s discoverability. This should encourage more podcasters to bring their shows to YouTube.

TikTok previously tested a feature allowing podcasters to link their RSS feeds to their accounts and tag episode videos. However, it discontinued the feature to invest in other initiatives.

Lindsey Gamble http://www.lindsey-gamble.com
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