TikTok Launches New Creator Crediting Tools
TikTok has launched tools for creator crediting. After sharing tips for how creators can adequately attribute the originators of popular trends in March, TikTok brings crediting tools in-app. Creators can now tag, mention, and credit a video in the description of their video. Creators of videos that are tagged will be notified via their Inbox. There are also user prompts and pop-ups that encourage crediting during the post-publishing process and pop-ups featuring educational resources on the importance of crediting.
Many creators have spoken out about the crediting issue that exists, which likely resulted in TikTok finally building in-app crediting support. By providing these tools, users can more easily cite their inspirations and keep attributions top of mind when they post their content, fostering a stronger culture of crediting across the platform.
TikTok isn't the only one that is trying to ensure that creators get their credit. Others like Instagram are looking to do the same. Instagram previously rolled out enhanced tags, allowing creators to add a self-designated profile category that highlights their specific contributions when they are tagged in a photo or video by other creators.