Threads Tests Topic Tags for Post Categorization

Threads is currently testing topic tags as a way to categorize posts. Users can tap a new "#" button or manually type the symbol to access the feature. As they start typing, a list of available tags will appear for selection or the option to create a new tag. Users can choose only one tag for each post. After selecting a tag and publishing the post, users can click on the tag to explore related posts. This test is currently underway in Australia before rolling out to more countries.

Why It Matters: Tags simplify content discovery by organizing posts around specific topics and themes. By restricting users to a single tag per post, Threads minimizes spam often encountered with the traditional hashtag experience, where users may include excessive and irrelevant hashtags to boost content discovery.