Reddit Adds New Tools to Help Users Engage & Contribute to the Platform
Reddit announced a handful of new tools to help users contribute to the platform:
Post Check: Before posting, users can tap a button to have their content reviewed to ensure it aligns with a community’s rules.
Post Recovery: If a post is removed for violating community guidelines, users will receive a prompt with suggestions for alternative subreddits to repost it to.
Clear Community Info: Users can now view a community’s posting requirements before submitting their post.
Community Suggestions: After creating a post, users will receive recommendations for relevant communities to share their content with, based on its topic.
Post Insights: Users can access new insights about their posts, including views, unique viewers, upvotes, shares, and more. Reddit plans to roll out an updated version with additional features, such as comparisons to other posts and hourly trends across all metrics.
Why It Matters: These updates make it easier for users to engage with Reddit by providing clearer guidelines and options for sharing content.
For example, Post Check can help users content aligns with specific community standards before publishing, while Post Recovery offers an alternative when posts don’t meet the mark for a specific community. Community Suggestions help users find the right audience, making content more relevant.
Lastly, Post Insights offer a deeper understanding of content performance, helping users refine their strategy for future posts and encouraging users to post more when their posts perform well.
eMarketer
These should help Reddit continue to grow and capitalize on its current momentum in increasing time spent on the platform. Reddit currently leads US adult social media platforms in daily time spent, ahead of Instagram, Facebook, Snapchat, X, and TikTok, according to eMarketer. As more users post, time spent on the platform is likely to increase even further.
