LinkedIn's New "Starred" Option Helps Creators Prioritize Important Messages

Source: LinkedIn

LinkedIn has added a new "Starred" option for its inbox feature. Creators can now mark important conversations in their LinkedIn inbox with a star using a new Star icon that appears next to each message. Once a conversation has been marked as starred, a Star icon will appear next to it in the message list. Creators can also view all messages that have been starred with the "Starred" filter.

This feature is useful for creators who want to keep track of messages that need to be revisited later or that may be valuable. The LinkedIn inbox can become cluttered with networking and economic opportunities, so being able to prioritize important messages can help prevent creators from missing out on such opportunities, especially if they do not have the time to respond immediately or need to take specific action before responding.

The "Starred" option is one of several improvements LinkedIn has made to its messaging feature. It previously introduced the Focused Inbox, which categorizes messages as Focused or Other tabs based on their relevance. These enhancements come as the platform reports that conversations within the app have increased by almost 20% year over year.

However, LinkedIn is not the only social media platform that has been upgrading its messaging functionality. Other major players like TikTok have added more options for Direct Messages, while Instagram has launched Broadcast Channels, a one-to-many messaging tool for creators.