LinkedIn Launches The 'LinkedIn Podcast Network'

Source: LinkedIn

LinkedIn has launched the LinkedIn Podcast Network. 

With a series of original programming from thought-leaders and shows produced in-house by the LinkedIn News team, LinkedIn has entered the podcasting world. Users will be able to discover and listen to podcasts centered around business and workplace topics by following hosts or subscribing to their LinkedIn Newsletters, where episodes can be listened to through a widget or an embedded player. Podcasts will also be available across Spotify, Apple Podcasts, and more.

LinkedIn Podcast Network adds to the company's initiatives to attract creators, which already include dedicated teams and programs and new content formats like short-form posts, long-form articles, newsletters, and live audio. The support of podcasts provides creators with another opportunity to interact with their audiences. It also comes at a time when the podcasting industry is growing with both creators and listeners.