Instagram’s Edits App Will Likely Have Some Paid Features
Instagram’s upcoming app, Edits, is expected to launch in the next few weeks, according to Adam Mosseri. While the video editing app will initially be free, Mosseri mentioned that paid features might be added later to cover the costs of computing AI.
Why It Matters: Instagram will need to find a balance between free and premium features to drive adoption, much like CapCut, Canva, and Adobe Express. Short-form video creators are eager for Edits, as CapCut’s rising costs and paywalled tools have made it less accessible.
