Instagram Provides A Step-By-Step Guide On How To Create Playful & Interactive Instagram Stories
Photo: Instagram
Every few months, Instagram will put out a valuable resource on how users specifically businesses can best utilize the platform and take advantage of its slew of features and tools.
The latest example of this is its recent blog post on how to create playful and interactive Instagram Stories. With Stories being one of the most popular content formats today, this new resource should come in handy.
Covering a range of creative tips, the resource provides ways on how businesses can use Instagram Stories throughout their day, how they can make their Stories more playful, how they can encourage their audience to engage with their business, and much more.
Below are three of the most notable tips and tricks Instagram provides:
Show unfiltered moments of your day: Give your community an insider’s view of your business with unpolished, behind-the-scenes photos and videos as it happens in real-time. In a study commissioned by Facebook, people across Brazil, Indonesia, the UK and the US were more likely to say they visit stories to see live, unfiltered content.
Create buzz using the countdown sticker:If you have a product launch or an event coming up, use the countdown sticker in your stories to let your followers count down to the special moment. Your followers can also choose to be reminded when the countdown is over, and join in the celebration.
Poll your community: Use the poll sticker so you can learn specifically about likes and dislikes in your community. You can even use this sticker in your promoted stories.
Whether you run a business or just an everyday content creator, this resource is worth reading and implementing into your social strategy as it should help you maximize your Instagram Stories efforts. You can read the resource here.
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SOURCE: Instagram
