Vimeo Lets Creators Build Their Own ‘Netflix’ Style Streaming Services and Apps

Vimeo

Vimeo launched Vimeo Streaming, a new no-code solution that lets creators build their own ‘Netflix’ style streaming services and branded apps.

Creators can fully customize their platforms — from branding and artwork to video organization and layout. They can monetize with subscription tiers, ads, sponsorships, live events, and even merch. Plus, they get access to Vimeo’s AI tools (like translations), content protection, and analytics, and they can distribute across iOS, Android, Apple TV, Roku, Fire TV, and more.

Why It Matters: More creators are landing deals with streaming platforms. But Vimeo’s move flips the script: now creators can launch their own streaming services. It’s a compelling option for creators seeking to expand beyond YouTube while retaining full ownership and control.

What’s Next: This feels like a step toward a prediction I’ve made for 2025: a major streaming platform opening its doors for direct uploads from creators. Vimeo isn’t quite that, but it’s getting us closer.