Twitch Launches Shared Viewership to Accurately Measure Collaborative Stream Reach
Twitch has introduced Shared Viewership, a new metric for collaborations between streamers.
When two or more streamers host a collaborative stream with Shared Chat enabled, the Shared Viewership metric will display the total unique count of concurrent viewers across all participating channels. This metric will appear on channel pages and discovery surfaces, influencing stream discoverability.
Why It Matters: This feature builds on Twitch’s push for collaborative tools Drop-Ins for Stream Together. By offering a clearer view of a collaborative stream’s reach, Shared Viewership benefits creators by highlighting the impact of co-creation and helps viewers gauge the popularity of streams. With discoverability now tied to this metric, expect more streamers to join forces to grow their audiences.