Twitch Introduces 'Customizable Tags' To Help Creators Express Themselves
In May 2021, Twitch added 350 new tags to give streamers more control over how they describe themselves and their content. Now, the streaming platform is building on the initiative by introducing Customizable Tags.
Creators can now create their own unique tags with Customizable Tags. In addition, Twitch is doubling the number of tags creators can add to their channels from five to 10.
To help prevent the usage of inappropriate language in tags, creators must follow Twitch's Community Guidelines when creating tags. In addition, Twitch will review tags through a proactive and reactive multi-layer moderation process.
Though Twitch's previous update to tags resulted in more tags reflecting the platform's diverse community, creating unique tags allows creators to add tags and express themselves in a way that is personally meaningful.
Customizable Tags allow creators to control how they appear to their communities and help viewers find streams that interest them. Additionally, because creators can be strategic with the tags they use to increase their chances of being discovered, tags will play a more prominent role in discovery opportunities.