Tumblr Launches ‘tumblr Tips’ To Allow Creators to Receive Tips From Their Supporters

Source: Tumblr

Tumblr launched a new tip jar feature called Tumblr Tips. With the feature, creators can receive tips of up to $100 from their supporters. Users can include a note with their tips or give them anonymously. Unlike other tipping features across social media platforms, tips are made on specific posts as opposed to the creator’s general profile.

“This opt-in feature will allow you to gift a little something to support your favorite content creators. It’s a win-win: creatives can make a little money from their work, while supporters can tip posts they love in fun, playful ways. And it’s here after much popular demand,” Tumblr said in a blog post.

Tumblr Tips marks Tumblr’s second attempt at creator monetization. In the summer, it launched Post+ to allow creators to monetize through paywalled content, but there was a great deal of backlash. Tumblr Tips is a better-positioned feature for creator monetization since it doesn’t impact the natural experience of Tumblr.