Pandora Will Start To Test A.I. Powered Interactive Voice Ads Later This Year
Pandora will start testing interactive voice ads next year as a result of its new partnership with San-Francisco-based, voice-enabled audio advertising platform, Instreamatic.
Instagram Brings Interactive Elements To Instagram Stories Ads
Instagram has launched a new ad type in Interactive Stories Ads. Starting with Polling Stickers, the ad type gives brands the ability to use interactive elements in Stories Ads.