John Deere is searching for its first-ever Chief Tractor Officer, offering a $192,300 contract for someone to be the face of its social media presence. This individual will play a dual role, both behind the camera and in front of the camera, creating content for social platforms, starting with TikTok, to celebrate the company's farmers, contractors, groundskeepers, and brand enthusiasts.

The battery brand is planning to hire up to three creators to sit in its brand new Duracell Labs workshop in New York City.