Pinterest Launches 'Pinterest Academy,' A New Free E-Learning Tool For Businesses

Photo: Pinterest Academy

Photo: Pinterest Academy

As a way to help businesses that are new to Pinterest, the social network is rolling out a new free e-learning tool called Pinterest Academy. 

Through "a series of fun, smart online courses" that can be accessed from anywhere on any device, Pinterest Academy will help businesses learn how to get started on the platform, discover the benefits of the platform's ad products, learn advanced targeting features, and much more. 

Featuring 9 courses that take between 2-5 minutes to complete, the entire set of courses can be done in under an hour. As of right now, select businesses in the US, Canada, UK, Australia, France, and Germany have access to the first five courses.

  • Pinterest Narrative

  • Creative Inspiration

  • Creative Strategy

  • Campaign Objectives

  • Targeting and Buying

Later this month, businesses will have access to the final four courses, which is more hands-on and provides insight on how businesses can set plan, launch, and measure the success of a campaign.  

  • Setting up a Pinterest Business account

  • Planning and strategizing a campaign

  • Building and launching a campaign

  • Managing and measuring a campaign

If you're interested in enrolling in Pinterest Academy, you can do so by signing up at PinterestAcademy.com.  

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SOURCE: Pinterest

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