Instagram Adds A Welcome Video Option for Broadcast Channels
Instagram has added a Welcome Video option for Broadcast Channels, its one-to-many messaging feature. With this feature, creators can record a video that members can view when they first join the channel. This video can be used to communicate the channel's purpose, what creators plan to share, and any applicable rules.
Creators have the flexibility to choose a cover image, include a caption, and specify a location for the video. Users can access the video through the Channel Settings.
Why it Matters: This is a small but valuable update for Broadcast Channels. It allows creators to set the tone for their channel and provide members with an idea of what to expect. Since it's a video rather than just text, creators can get creative.
