Discord Expands Its First Creator Monetization Feature Server Subscriptions To All Creators
Discord is expanding Server Subscriptions to all creators. Previously known as Premium Memberships, it has been in testing for the past year. With Server Subscriptions, creators can make money by charging a monthly subscription for exclusive roles, perks, and benefits.
How Server Subscriptions Work
Creators can decide how they set up their Server Subscriptions. They can price subscriptions from $2.99 to $199.99 and will keep 90% of revenue after applicable deductions. To be eligible, creators must be U.S. based, their server must be in good standing with Discord, and they must agree to Discord's updated Monetization Terms and Server Subscriptions Policy.
Once creators have set up Server Subscriptions, they can create a Promo Page, which is a custom landing page that they can use to promote and share their subscription offerings outside of Discord.
Discord also launched Creator Portal, a one-stop destination for creators to learn. With courses from creators like Marques Brownlee, HannahxxRose, and ChefPK, interactive resources, case studies, and more, creators can learn how to best leverage Discord's features and tools, including Server Subscriptions.
What It Means For Creators
The rollout of Server Subscriptions is excellent news for creators. At a 90/10 split in favor of creators, this is one of the most creator-friendly revenue shares across social media platforms and other platforms like Patreon. The favorable split is well-deserved as it takes quite a bit of work for creators to manage Discord communities, whether acting as moderators themselves or hiring a team of moderators.
Discord creators often use third-party services like Patreon to build subscriptions into their services. But, now, with a native feature, creators have the luxury of managing subscriptions directly within Discord, making it a much more seamless experience and allowing them to make more customized subscription tiers.
With creators becoming more community-oriented, platforms like Discord allow them to build community easily and monetize will grow in popularity.