Amazon Now Allows Influencers to Schedule Shoppable Videos

Amazon / Shoppable Videos Scheduling 

Amazon has added a content scheduling feature for the Amazon Influencer Program. Creators can now schedule their Shoppable Videos.

After uploading a video, they can select a date and time or choose from an upcoming event such as Prime Day—scheduling as early as two days or up to 90 days in advance. Scheduled videos will be reviewed by the moderation team.

Why It Matters: Scheduling features assist creators in planning and managing their content across social media, and Amazon’s new feature is no exception. By allowing creators to schedule videos in advance, they can align their content with key shopping events, like Prime Day, ensuring their videos go live at the optimal time.

The feature comes just a few months after Amazon updated its Influencer Program guidelines, which included restrictions on the use of music in Shoppable Videos.