TikTok's New 'Search Ads' Format: What It Means For Advertisers & Creators
As part of its beta test, TikTok is testing Search Ads, which will allow advertisers to place ads in search based on keywords and terms searched by users.
Instacart & TikToK Team Up For 'Shoppable Recipes' Integration
Instacart launched Shoppable Recipes, which allows TikTok creators to make their recipe videos shoppable.
TikTok Announces SoundOn Distribution Platform To Help Artists Get Their Music To The Masses
TikTok has announced the launch of SoundOn, an all-in-one music distribution and marketing platform designed to help artists grow their fan base.
Why TikTok Is Increasing The Length Of Video Uploads
TikTok expanded the length of video uploads to 10 minutes.
What Marketers Can Learn From Victoria's Secret's Partnership With TikTok Star Remi Bader
A breakdown of Victoria's Secret and TikTok star Remi Bader’s new partnership that finds her serving as a year-long brand ambassador and size consultant for the brand’s PINK line.
TikTok Shares Tips For How Creators Can Properly Attribute The Originators Of Popular Trends
TikTok shared new resources to promote creator crediting.
TikTok Extends Options For The Ad Authorization Period
TikTok extended options for the ad authorization period, allowing creators to authorize marketers to turn their content into ads via Spark Ads for as long as 365 days.
TikTok’s New ‘TikTok Tactics’ Course Provides Guidance For Using TikTok's Advertising Solutions
TikTok recently introduced TikTok Tactics, a new course that provides marketers with easy-to-follow instructions on how to use TikTok Ads Manager.
TikTok Confirms It's Testing Creator Subscriptions
TikTok is testing a subscription feature for creators, following in the footsteps of Instagram.
A New TikTok Research Study Highlights The Effectiveness of Creator-Led Content
TikTok released a new research study highlighting the effectiveness of creator-led content.
TikTok Announces Upcoming Changes To Its Algorithm To Keep Users Safe On The App
TikTok recently announced it would be making changes to its algorithm and launching new tools to help keep users safe.